Advanced Diploma in Hotel and Tourism Management

A.   Title of Course

Advanced Diploma in Hotel and Tourism Management

B.   Overview

The Advanced Diploma in Hotel and Tourism Management offers a complete, comprehensive and managerial useful discussion and theoretical illustration in the hospitality and tourism industry. The up-to-date resource provides the most relevant models, theories for hospitality and tourism practices for those interested in managing effectively in today’s competitive international hospitality and tourism industry. It discusses the role of strategy in creating firm value and growth and stresses the relationship between leadership theory, strategic thinking and financial management. The various business models discussed in Hospitality and Tourism Industry provides a realistic, balanced, and current view of the field by considering the practical aspects of the strategic manager’s role and relationships with external stakeholders.

The Advanced Diploma offers good opportunities to graduates seeking a change in their career or for those who are currently working in the industry and require further training to enhance their career opportunities. The dynamic and rapidly developing Hospitality and Tourism industry are in need of leaders possessing a robust combination of theoretical and experiential knowledge.

  •   Objective

The course aims:

  1. To equip learners with the basic theory, skills and technique of hospitality and tourism management.
  2. To develop managerial skills in confronting economic uncertainties, correlating rising costs of managing a hospitality and tourism business and technological advancement.
  3. To enable learners to efficiently manage a hospitality and tourism business environment.

D.   Course Structure

a. Course Outline

The course consists of 8 modules:

  1.   Strategic Hospitality & Tourism Management (SHTM)
  2.   Principles & Practices of Revenue Management (PPRM)
  3.  Expositions, Events & Conventions Management (EECM)
  4.  Current Trends in Food & Beverage Industry (CTFBI)
  5. Marketing for Hotel & Tourism Industry (MHTI)
  6. The Tourism Industry & Products (TTIP)
  7. Organizational Behaviour (OB)
  8. Marketing Principles
  9. Business Decision Making

b. Scope of Study

Principles, Theories, Case Studies

c. Delivery Mode

Classroom lessons, Group case study discussions

d. Commencement Dates / Intakes

Please enquire for more information.

e. Course Duration

Full-time

Course duration is 9 months of institutional training

Maximum allowable period to complete the course is 18 months from date of course commencement

Part-time

Course duration is 12 months of institutional training

Maximum allowable period to complete the course is 24 months from date of course commencement.

f. Class Period

Full-time

Monday to Friday

3 contact hrs per session, 5 sessions per week

15 contact hrs per week

Contact hours: 540 hrs

Part-time

5 contact hrs per session, 2 sessions per week

10 contact hrs per week

Total Contact hours: 480 hrs

g.     Course Fees

Application fee ： $327

This course is currently under review.

h.     Payment Mode

Click to view details on payment mode

For further information or clarification, please call our Student Support Services Officer at +65 6221 0603

i.   Assessments

Assignments

j.  Assessment Methods

Class participation, presentations and assignments

  • Assessment Grading Criteria

10% Participation

30% Presentation

60% Course Assignment

Minimum 50% to ‘Pass’

  • Expected Examination Results Release Date

Assessment results shall be released within 3 months upon completion of the last assessment.

  • Qualification Award

Advanced Diploma in Hotel and Tourism Management

  • Graduation Requirements

Pass all module assignments

  • Teacher Qualifications

The Committee for Private Education (CPE) is duly notified on all teachers in Exerceo Business International College.  All teachers have the required qualifications. Please refer to Our Teachers list in the website for more details.

Average Teacher-Student Ratio is 1:30

Please note that the maximum number of students in the classroom is subjected to the maximum allowable seating capacity 

  • Progression Pathway

Successfully completed students may wish to further their studies through enrolling into an external university subject to meeting the minimum entry requirements set by the university

 E.   Entry Requirements

Age:   Minimum 18 years old

Academic:   Minimum 2 passes at GCE ‘A’ level or completion of High School or Diploma level or equivalent

English Proficiency:   Pass in English at GCE ’O’ or GCE ‘A’ level or High School proficiency in English or equivalent

This course is currently not being run.